Why SmartSymbols™?

Online consumer purchase decisions are driven by the enormous amount of research material, social media and traditional marketing material available online.   This means that without rich content, consumers are likely to leave the site, never to return; 'pulled' away by hyperlinks, revert to Internet searching or social media discussions.   Many other will simple give up.   The end result is lost opportunity.  

SmartSymbols™ Visual Marketing Platform is the solution.   SmartSymbols™ is a micro website technology that aggregates product research, social media and traditional marketing material, compressing and organizing it into an recognizable icon based dashboard.   The SmartSymbols™ dashboard follows a product or service throughout the Internet from blog post to ecommerce platform, exponentially expands marketing real estate and delivering rich content.   For consumers SmartSymbols™ delivers what they want, where they want it and when they want it.   For products and services SmartSymbols™ delivers real-time updates, custom analytics and consistency across all channels.

SmartSymbols™ keeps consumers at the product distribution point and increases sales by;

  • Engaging consumers
  • Delivering rich content and social media
  • Telling the product's back story
  • Providing transparency
  • Defining certifications, specifications and jargon
  • Delivering fresh, real-time content
  • Creating a relationship with consumers
  • Increasing product interaction
  • Strengthening brand loyalty
  • Providing the tipping point for conversion
  • Creating cross-sell and up-sell opportunities
  • Measuring results using custom analytics

SmartSymbols™ Applications

The SmartSymbols™ Visual Marketing Platform is scalable, customizable and spans products, industries and verticals.   Some examples of SmartSymbols™ include;

  • SmartSymbols&trade For Books
  • SmartSymbols&trade For Consumer Based Products (CBP)
  • SmartSymbols&trade For Corporate Profiles
  • SmartSymbols&trade For Travel and Hospitality
  • SmartSymbols&trade For Jobs
  • SmartSymbols&trade For Services
  • SmartSymbols&trade For Green and Sustainability
  • SmartSymbols&trade For Buildings
  • SmartSymbols&trade For Political Candidates
  • SmartSymbols&trade For Attractions and Events
  • SmartSymbols&trade For Locations (state, city, town, etc.)
  • And many others applications

SmartSymbols™ Implementation

SmartSymbols™ is implemented as a simple HTML embed that can be inserted into any website, e-commerce platform template or blog.   Two SmartSymbols™ formats are available shown below; standard mode and widget.  Both versions are available from the SmartSymbols™ Share icon to facilitate viral distribution.   Try it for yourself.   Simple mouse over one of the SmartSymbols™ Share buttons below, click on one of the two available embed codes, right mouse and copy.   Paste the embed in a blog post, sidebar or website.   It is that simple.


SmartSymbols™ standard mode for
ecommerse platforms, news articles and blog posts.
 


SmartSymbols™ widget for blog sidebars, fan website or viral distribution.

Next: See how SmartSymbols™ work