Aug 26 2009
Vangie Beal has written an excellent article about JumpGauge in E-commerce Guide. She did excellent work highlighting the key benefits of JumpGauge and how the technology increases interaction between your web site and your prospects.
Read the entire article here.
You can follow Vangie on Twitter here.
Aug 24 2009
ByrneGreen and JumpGauge has announced the partnership that is designed to benefit both companies.
ByrneGreen Consulting specialize in marketing and business consulting in for green and eco-friendly projects and businesses. Their past clients include Avalon Springs, EQuilibrium Television / EQ.TV, and Alchemical Solutions.
Partnering up with JumpGauge allows ByrneGreen will allow its customers to bring green credentials to the forefront of their marketing. Christopher Byrne from ByrneGreen writes: “This need for an elegant manner and method of communicating a potentially overwhelming set of features and other information is precisely why ByrneGreen Consulting has partnered with JumpGauge to bring their technology to businesses seeking to effectively communicate a wide range off features.”
To read more about ByrneGreen and JumpGauge go to ByrneGreen official blog.
Aug 04 2009
Michelle Megna wrote an article about the recent e-tailing group’s 11th Annual Mystery Shopping Survey. Not surprisingly they reveal that customer interaction increases online sales. Given that JumpGauge interactive labeling is just such a tool, it gives more credence to the specific technology and the entire premise of the JumpGauge.
Below is an excerpt from the article:
“Creative treatment with imagery for a true picture of the item is a win-win coupled with category-specific capabilities that encourage shoppers to purchase more like view-in-a-room,” the survey says. “Customer education is paramount and here too category-centric content elevates the shopping experience while interactive tools ensure customers make the right choice.”
To read more, follow the link:
http://www.ecommerce-guide.com/resources/market_research/article.php/3799796
